Share this Job

Global Marketing Manager BR/SBR

Job Code:  904

RD Geleen, NL, 6167

Department:  Sales / Business Development
Date:  25-Nov-2021

ARLANXEO is a world-leading synthetic rubber company, with about 3,800 employees and a presence at 20 production sites in 9 countries. It is a fully owned subsidiary of Saudi Aramco.

Headquartered in The Hague, The Netherlands, ARLANXEO’s core business is the development, manufacturing and marketing of synthetic high-performance rubber for use in the automotive and tire industries, the construction industry, and the oil and gas industries.

ARLANXEO is a young company with strong roots. We derive our strength from global presence, management excellence and most importantly our people! Our employees are the pillars of our success

We offer exciting career opportunities regionally as well as internationally, competitive pay and benefits, educational assistance programs, and many other personal and professional development programs that are a part of our vision and values that drive our ongoing success.


For the Business Cluster BR/SBR, part of the Commercial organization, we are currently looking for a

Global Marketing Manager BR/SBR

(m/f/x, fulltime, based in Cologne, Germany)


The position

Butadiene Rubbers (BRs) and Styrene Butadiene Rubbers (SBRs) are the 2 biggest synthetic rubber used globally with key application in the tire applications.

As Global Marketing Manager BR/SBRs you are responsible for establishing and deploying the global strategy for BR/SBRs. Global Marketing is the driving force of the business and operates in the interface web of Sales, Innovation, Integrated Business Planning and Operations.


Your main responsibilities:

  • Develop and own the strategy for BR/SBRs. Ensure the strategy is known and executed in the various relevant functions and regions of Arlanxeo. Functionally leading the execution of the strategy.
  • Own the marketing mix 5 Ps. Setting Pricing and margins for sales. Determine Product Portfolio strategy. Promotion: Branding and marketing communication plan. Place: Asset strategy to enable the projected business growth plans.
  • Develop and/or implement value pricing guidelines, specific product specifications and coordinate the development of SKU’s, in line with Supply Chain and the Account Management, to ensure products are optimally aligned with customer needs, internal possibilities and market conditions and contribute to the realization of sales and margin goals.
  • Generate ideas for innovation and new products/market segments, develop business cases in line with client wishes and needs and internal possibilities and/or deliver the execution hereof, to ensure product (group)/market segment(s) grow.
  • Develop and/or execute a communication plan and compelling stories and ensure the execution and evaluation hereof, in line with market developments and product/market segment(s) strategy, to ensure the realization of the key marketing/equity objectives.
  • Initiate, develop and maintain partnerships with a variety of internal and external stakeholders, in line with business needs, policies and external developments, to ensure a sustainable and accessible network that contributes to Marketing department and ARLANXEO objectives.


Your profile

  • You have a master’s degree in a relevant discipline.
  • You have a broad and proven experience in different disciplines of Marketing and Sales, including strategy development and deployment.
  • You have operated for a minimum of 5-10 years in an international B2B environment, experience in Materials markets is a pre.
  • Proven Functional leadership – influencing without (line) authority is a must in a functional and matrix organization
  • Passionate to deliver sustainable solutions for our customers in a truly global setting
  • Excellent project management skills
  • You are fluent in English, other languages are a pre.
  • Willing to travel globally on a regular basis


Our offer:

 Challenging and rewarding position in a very dynamic and international setting

  • Excellent remuneration package
  • Chance to make career at the global world leader in its field as part of one of the global leading Chemical Companies.


Have we piqued your interest? Then apply with your complete application documents (cover letter, CV, certificates).


We welcome applications from all people regardless of race, nationality, religion, belief, gender, age, disability, appearance and / or sexual identity. We are committed to the principle of treating all applicants fairly and avoiding discrimination.




Job Segment: Project Manager, Construction, Network, Automotive, Technology, Engineering